I Will Survive

Apply mascara to clean lashes that have been curled with an eyelash curler.
Brush along the lashes with small horizontal zigzag movements to distribute the product evenly and maximise volume and definition.
To remove, use a gentle two-phase make-up remover. Do not rub.

Want an even more intense look?
Pair it with Always Ready Eyeliner.
Define the upper lash line, blend lightly and finish with I Will Survive.
Together, they create a deep, defined and long-lasting eye look. All day long.

What is the best waterproof mascara that doesn’t smudge?
The best waterproof mascara is one that delivers long-lasting wear, intense black color, and a true smudge-proof formula. A high-quality waterproof mascara should resist tears, sweat, humidity, and heat without leaving dark marks under the eyes. The most effective formulas use film-forming waxes that coat each lash, creating volume, length, and definition without feeling heavy.

How long does waterproof mascara last on lashes?
A good long-lasting waterproof mascara can stay perfect on lashes for 12–16 hours without flaking, smudging, or losing intensity. Waterproof formulas are designed to withstand humidity, sweat, and tears, making them ideal for long days, hot weather, or emotional moments.

Does waterproof mascara damage your lashes?
No, waterproof mascara does not damage your lashes if it is applied and removed properly. Modern formulas are designed to hold curl and definition while keeping lashes flexible. To protect your lashes, always remove waterproof mascara using a gentle oil-based or bi-phase makeup remover instead of rubbing the eyes.

How do you apply mascara for more volume and length?
To achieve fuller, longer-looking lashes, start applying mascara from the root of the lashes and move upward to the tips. Use small zig-zag motions with the mascara wand to evenly distribute the product and separate the lashes. Adding a second coat can enhance both volume and length for a more dramatic eye look.

Is waterproof mascara good for summer, swimming, or the gym?
Yes. Waterproof mascara is ideal for summer, swimming, beach days, and workouts because it resists water, sweat, and humidity. A good smudge-proof waterproof mascara keeps your lashes defined and lifted even in challenging conditions.

How do you remove waterproof mascara without damaging lashes?
To remove waterproof mascara safely, use a bi-phase makeup remover or cleansing oil. Hold the cotton pad on your lashes for a few seconds to dissolve the mascara, then gently wipe downward. This method helps remove the product without pulling or stressing your lashes.