Guide to Blush: Application, Shades and Trends

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What is the blush for?

Blush is an essential product in the world of make-up, as it gives the face a healthy, radiant appearance. This cosmetic helps to brighten the complexion, sculpt the features and add a touch of freshness to make-up. There are different formulations, including liquid blush and cream blush, perfect for those who want a natural, luminous effect.

How and where to put the blush?

Applying blush correctly makes the difference between a natural look and an overdone effect. The application technique depends on the shape of the face:

Round face: apply blush slightly below the cheekbones to create a slimming effect.
Oval face: blend the product onto the cheekbones using circular movements.
Square face: apply blush to the cheeks and blend towards the temples to soften the features.

For best results, use a blush brush to distribute the colour evenly and blend it in well. For a luminous, three-dimensional effect, combine the blush with an illuminant, applying it to the cheekbones, nose and Cupid's bow.

liquid blush drippy blush from mia makeup

How to choose the shade of blush?

The choice of blush shade depends on one's complexion:

Fair skin: Pink blush shades give a delicate, romantic effect.
Medium skin: peach blush is ideal for a fresh, natural look.
Dark skin: more intense shades such as coral or brick red enhance the complexion.

drippy blush swatches from mia makeup colors from red to pink and salmon

What do you put on after blush?

After applying make-up blush, it is important to complete the make-up with the right products. You can use a blush and illuminating palette to further define the contours of your face and create light effects. Finally, fix everything with a veil of transparent powder or a fixing spray to ensure a long hold.

drippy blush and flash up on white background

The latest blush trends

In recent times, the make-up world has seen the emergence of new blush application techniques. These include the undereye blush, which involves applying blush under the eyes for a youthful, rested effect. Another popular trend is colour mixing, which consists of combining different shades of blush to achieve a blended and customised result. Finally, the ‘sun-kissed’ effect blush, applied to the cheeks and bridge of the nose, gives a fresh and natural look, perfect for any season.